In addition to pints, the brand also offers vegan ice cream cookie sandwiches, bars, and plant-based versions of Fudgsicles. The brand also claims that the new name, Cosmic Bliss, more accurately represents the “out-of-this-world taste” of both its new dairy and plant-based offerings, as well as the company’s idea of a positive environmental impact, which is to “support sustainable agriculture practices.” Cosmic Bliss’ Vegan Ice Cream FlavorsĬosmic Bliss’ vegan ice cream flavors will remain available and come in varieties like Legendary Cookie Dough, Chocolate Peanut Butter, Sea Salt Caramel Chocolate, Chocolate Hazelnut Decadence, and Golden Banana Brownie Swirl. Since more consumers are buying dairy-based ice cream, Cosmic Bliss believes that offering a dairy line will create a larger audience for the company. Of course, economics was also a significant factor in the decision to add dairy to the brand’s ice cream line. By expanding their sustainably sourced ice creams to the dairy segment, the company claims they will be able to achieve a greater environmental impact while also providing indulgent and sustainable frozen desserts for all. Through Karp’s research on the ice cream industry, HumanCo found that 97% of ice cream sold in the US is dairy-based. But what sparked this decision, and how is their existing customer base responding? Profits Over Progress Coconut Bliss jumped off the local store shelves and is now a top-selling brand in health food stores across the country. The decision to launch a line of dairy-based frozen desserts comes as a way for the brand to expand its offerings to omnivores while still catering to the vegan shopper with their plant-based line as well.
Coconut Bliss has rebranded to Cosmic Bliss and is no longer 100% vegan.
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